majr is building a next-generation platform for authentic, real stories that creatives can update, maintain and share with their fans.
Position
This position is in charge of designing, building and executing the brand and marketing efforts that will drive user acquisition, engagement and monetization. To do this well, you will develop, implement, track and optimize digital campaigns across multiple platforms. You'll own all our marketing channels and measure their success.
Job Accountabilities
- Owning and improving the performance of digital marketing channels including social, paid social, CRM, SEO/SEM
- Forecasting, measuring, and reporting on digital campaign performance using KPIs
- Distill data down into simple and actionable insights that drive growth
- Provide feedback to engineering on needed product enhancements based on data & customer insight from marketing
- Overseeing ad development, testing, and analysis for performance optimization, in particular on Meta, TikTok and Google networks
Basic Requirements
- You're able to manage marketing databases, email, social media and/or display advertising campaigns.
- You're highly creative and have experience in identifying target audiences and devising digital campaigns that engage and convert.
- You can optimize landing pages and user funnels.
- You are skilled in experimentation.
- You have a solid knowledge of website analytics tools.
- You have strong analytical skills.
- You see exciting marketing possibilities in new technologies and emerging trends.
